The X factor

GenX to Millennials

I was recently reading a LinkedIn blog “I’m A Gen Xer — Here’s Why You Should Stop Ignoring Me” by Jarrod Walpert.

It reminded me of a post I’ve wanted to write for a while now!

I was born Feb 2, 1981, so I am officially a millennial (Millennials are the generation born between 1981 and 2001) – but I am also so close to all you Gen Xers out there (Gen-X is 1961-1981…so you see, I’m right on the cusp). I believe what has made my company successful in bridging the gap between traditional media and new media, and Cieana also agrees as she’s also right on the edge of the Gen Xers….is that we basically understand both worlds, giving us a unique perspective!

Paperback Books vs Kindles
Newspapers vs Twitter
Scrapbooks vs Facebook Pages
Landlines vs Facetime
Snail Mail vs Instant messaging
We were there for the first PC, blackberry, and IPhone!

I laughed at Walperts article discussing Gen Xers watching Dirty Dancing and MTV.  This was me… I was BABY and practiced that lift with my sister at the Lake more times than I want to admit!  But more importantly, I watched it while pulling the mile long phone cord from the kitchen to see my favorite part while talking to a friend. I understand what it means to multitask.  We were the first to use cell “bag” car phones but also still frequently used our calling cards at the payphone. (And you think paying for unlimited data is limiting).

We were the first to use email and understand the feeling associated with the sound of a dial-up and waiting for the screen that says…  You’ve Got Mail.  I love that scene in the movie where Meg Ryan shows her excitement about receiving a message because I lived it… I think I got the first high from a ‘text message’ but it was far from an instant message.

My friends all had MySpace accounts but I can barely remember that J I always wonder if that is still live somewhere?

We were still having sleepovers and actually looking at each other when we talked at events. Times have changed; now we look at each other through taking selfies and enjoying skyping or Facetiming with friends as part of our socializing.  Today, I hear how addicted we are to our phones, which I personally think is silly.  Yes there are moments when we all have been too attached to something… a girlfriend, a boyfriend, a hobby… now its using all of that… all at once… and all the time J I totally could relate to the line “If you take away our technology you won’t scare us; you’ll just annoy us.” Where’s my phone!

This is me… I don’t understand when someone tells me not to have my phone out when there is nothing happening… Would you tell me to stop talking to a friend if they were sitting there… no – its just you don’t yet understand that my friend is now on the side of the phone, somewhere else in the world… and I can see them almost as good as if they were sitting next to me.  This is the PLEASURE of technology.  This is what I embrace and appreciate!  We can see and talk to anyone … anytime…. anywhere!

On the flip side, I understand if I am with the VIP of the evening… a text, photo, or checkin can wait. Being fully in the moment is priceless and when this happens today, you should note – you are truly enjoying that person, place, or thing!

Technology is amazing and there is power to reach others like at no other time in our history.  I feel a personal responsibility to talk with people… to share stories… to use words to encourage… to educate… to build something better together…

So back to what I started this blog with “I’m A Gen Xer — Here’s Why You Should Stop Ignoring Me”

The reality is, as the title of this blog mentions, the US is basically ignoring this amazing resource; instead it spends its time worrying about the exiting of the Baby boomers and the entry of the Millennials. The amazing fact I learned recently was that the US economy relies very heavily on Gen-Xers – which is an often-overlooked group of 81 million Americans and the largest population of the workforce … wow!

Read the full article on Empowering Pumps

Champion For Girls

Champion for girls photo

Today was a great day!

I don’t know if it is just me or if others experience this as well, but when I am about to hit a breakthrough it seems that it instantly starts to fall apart around me.  I think it’s a test, a test to see if I will just give up or actually push through to get there… You feel me? All too often however I let self-doubt and workplace frustrations creep in to my thoughts, so much so that recently I couldn’t even make a simple trip to the post office without making wrong turns…This was my morning… Thankfully, I had a Women’s Leadership luncheon planned.  Not at my best, but I thought at least I can sit and listen to the speaker on “Why Mentors Matter”, which has always been a big interest of mine.

Little did I know the treat that I would receive! First, the tables were set up with the non-sponsors in the back (now y’all know I typically never sit in the back) but I knew exactly where to sit. The ladies at my table were amazing and I instantly could tell they were driven leaders in their field! I met several ladies in finance, a grant coordinator, a marketer, and Emily Baker. Emily, who is currently working at B.F.Goodrich in Supply Chain, had a spark and excitement about her!  As you can probably guess I was drawn to her almost instantly.  When I ask her about her background and she explained she graduated as a mechanical engineer…. I am not sure I heard what was after… I was jumping up and down inside… A LADY ENGINEER!  I was so excited!  If she had been sitting right next to me I am not sure I would’ve been able to stop the endless questions I wanted to ask her!  I got her number and knew I would talk with her later… This connection was just meant to be!

As the speaker, Connie Hill, PHD and CEO of Girls Inc. of Central Alabama was introduced, I wondered what was Girls Inc.  As she spoke about her previous careers and mentors, I was really touched by her early work with the Alliance to End Homelessness and Domestic Abuse. She spoke about mentoring as a duty that we have to build a better future.  Then, she explained to group, her mission to raise awareness for Girl, Inc.!  This is the good part!

“Girls Inc. inspires all girls to be strong, smart, and bold”

That one line was enough for me to want to support the organization, but then I heard more… At age 6 (my daughter’s age), girls start thinking they aren’t as smart as boys.  That stat is NOT ok with me. I immediately thought… how can we fix that?  She went on to say that Girls Inc. empowers girls to succeed by helping develop the skills and confidence they need to achieve at their highest level. They help girls reach their fullest potential by providing gender-specific, age-appropriate programming that teaches life skills and promotes healthy life choices.  They TEACH! This was the biggest takeaway for me.  As I plan to develop a Women’s program in our industry, I have been asking myself, what do we want to talk about? This was also a topic at our lunch table and I think we found the answer we needed. It’s about teaching the actual skills for the job!  It doesn’t matter the mentor or the mentee.  At the end of the day, they should both leave the session with an ‘I CAN do it’ attitude and the skills to accomplish it!

As a woman in a male dominated industry, I am excited about the opportunity to create this type of peer group for the ladies I know in engineering, marketing, and management!

Speaking of engineering, this is really what made my day… Connie explained they focus on areas where women are not. “Girls Inc.’s core areas of programming include: science, math, technology, career development, economic literacy, English & creative writing, healthy living, arts, sports and cultural enrichment.”

So for me I met a present day engineer working in a male-dominated industry and the woman who is the CEO of an organization that is focused on building the future for WOMEN engineers, scientists, and basketball players, to name but a few, in Alabama!

Stay tuned because you will be definitely be hearing more and more about this organization as I take the next step of finding out how I can be more involved. For now, make sure you check out how to be a #ChampionForGirls on their website: http://www.girlsinccentral-al.org/

 

What is Your WHY?

Image of child dreaming

I just watched Collateral Beauty, starring some of my favorite actors Will Smith and Kate Winslet. It was one of the most emotional films I have watched in a while, but the opening scene was as if it had been picked straight out of my head.  So much so that I felt I just had to share it with youwarning mini spoiler alert!

It begins with Will being introduced as a legend in the product marketing arena he comes in and says: 

“What is your why? Why are you here? I know it is because I would fire you if you weren’t, but really… why.. What is your WHY? We certainly aren’t here to sales s**t. We are here to CONNECT.

Life is about people. Advertising is about explaining how our products and services will IMPROVE peoples lives!”  My soul cheers…

He goes on to say we are connected by Love, Time, and Death.  We all long for love, we all wish we had more time, and we all fear death.  These are the things that connect us

I won’t go into these three in case you would like to watch the movie, but I felt it was related our business.

Love… You must love the industry you are in, the people you work with, AND have passion about what you do in order to love the products you create and the service you offer.  At the core of what we do everyday should be a love or passion for doing it.  So what is your love/purpose? 

Time… past, present, and future… We should learn from the past, embrace the present, and look to build a better future.  This makes me think about our past innovators, our current workforce, and the passing of knowledge to our future generations.  This… maybe our biggest challenge!

Death… Look your fear straight in the eye and walk toward it… practicing this will only build your confidence and abilities.  We often fear the things that we don’t understand.. Get in there… understand what is happening… the fear will fade and you will grow as a person.  When one dream dies… another on is created… DreamOn… adapt… change… improve…. Grow!  

What is your WHY?